Examining the links between Customer Satisfaction and Performance East Coast
Evidence from a wide range of research, including that of Passenger Focus, has highlighted that punctuality and reliability of train services is one of...
Arriving on time is clearly important to rail passengers. But did you know quite how important? Analysis of the National Passenger Survey, which Passenger Focus carries out twice each year, shows that punctuality and reliability is the most significant factor determining most passengers’ overall satisfaction with the journey. Click here to view this analysis for the Autumn 2012 survey.
We have also examined how passenger satisfaction with punctuality changes as trains become late. This analysis involved comparing thousands of passengers’ actual experience of delay on the day they filled in their NPS form (using train companies’ historic records) with how satisfied they were with punctuality and reliability on that particular journey. The results are fascinating, showing that many passengers’ satisfaction with punctuality reduces as soon as a train is just one minute late, with commuters being particularly unforgiving. The analysis, involving National Express East Anglia, Northern and CrossCountry passengers showed that, on average, satisfaction with punctuality fell by between two and three percentage points per minute a train was late. East Coast passengers, on average, were slightly more tolerant of delay, largely because a long distance train company has a greater proportion of leisure travellers who are often making less time-sensitive journeys. Amongst the East Coast sample (9,406 passengers) satisfaction with punctuality dropped noticeably after two, five and eight minutes delay.
Two key points stood out from the work Passenger Focus has done in this area. First, that passengers appear to ‘feel’ delay before the rail industry’s key measure of Public Performance Measure (PPM) regards a train as late. PPM regards a train as late after five minutes delay for shorter journeys and 10 minutes for long-distance trains. Second, that many passengers will get off trains that arrive late at intermediate stations (which leaving an urban centre in the evening can be the majority of passengers), but those trains go on to be counted as on time at their destination.
In the light of this work Passenger Focus has been and continues to advocate:
All the documents Passenger Focus has published in this area are available through the links below.
Evidence from a wide range of research, including that of Passenger Focus, has highlighted that punctuality and reliability of train services is one of...
ORR and Passenger Focus support the Government’s policy of making more information available on industries that are publicly funded. Prior to the research,...
This study investigated the nature of the relationship between train performance and the National Passenger Survey (NPS) customer satisfaction by examining...
This report is an additional set of analysis conducted following the delivery of two reports that examined the relationship between customer satisfaction...
This report provides the results of a study examining the links between train performance and NPS customer satisfaction for a long distance operator, CrossCountry...
CDL undertook a study on behalf of Passenger Focus in 2009 to examine the links between train performance measures and NPS customer satisfaction for a...
Punctuality is of key importance for rail passengers and the main influence on overall journey satisfaction and one of the top three priority areas for...
Passengers' overall satisfaction with National Express East Anglia journeys measured by the National Passenger Survey (NPS) has been below the London and...